Performance Marketing Manager (Digital) | Full-Funnel Growth | Hybrid/Onsite

About the Role

Podium is seeking a Performance Marketing Manager to lead and scale our digital advertising engine across Meta and Google for vertical SMB audiences. You’ll own the full-funnel performance—from creative and CRO to bidding, testing, and budget strategy—while partnering closely with sales to improve lead quality and keep deals moving.

Responsibilities

• Own performance end-to-end and drive pipeline and revenue against vertical SMB targets across Meta and Google
• Manage budget and performance strategy, staying accountable to measurable results
• Launch and scale evergreen campaigns starting from early-stage groundwork
• Develop CRO and audience testing plans to improve conversion and efficiency over time
• Work hands-on with bidding and campaign optimization to maximize full-funnel outcomes
• Build dashboards and deliver executive-ready insights to leadership and finance partners
• Collaborate with sales on an account-by-account basis to troubleshoot lead quality and unblock stalled deals

Requirements

• Proven experience running performance marketing campaigns on Meta and Google
• Strong analytical skills with the ability to translate data into strategy and actions
• Experience with CRO, audience testing, and full-funnel measurement
• Comfort working autonomously with a high-ownership mindset and fast execution cycles
• Ability to build clear reporting and communicate insights to executive stakeholders

Benefits

• Opportunity to lead growth initiatives with real budget ownership
• Close collaboration with sales and cross-functional stakeholders
• High-velocity environment focused on measurable outcomes