Skills
Product Marketing
Go-to-Market Strategy
Messaging & Positioning
About the Role
Rithum is a commerce network built to help brands, suppliers, and retailers deliver seamless e-commerce experiences. We’re looking for a Senior Product Marketer to help shape product messaging and go-to-market execution that drives growth across channels. This is an AI-first environment, and we expect every team member to use AI to work faster, improve execution, and create scalable patterns.
Responsibilities
- Own product marketing strategy for assigned offerings, translating product capabilities into customer value.
- Develop messaging, positioning, and narrative frameworks for launches and ongoing product adoption.
- Collaborate with product, sales, and marketing teams to align GTM plans and priorities.
- Create and refine go-to-market assets that support enablement, campaign execution, and pipeline growth.
- Use data and customer insights to measure impact and iterate on messaging and strategy.
- Apply AI-enabled workflows to streamline research, content development, and performance analysis.
Requirements
- Proven experience in product marketing, preferably for B2B or commerce-related products.
- Strong skills in positioning, messaging, and launch planning.
- Ability to partner cross-functionally and influence without direct authority.
- Comfort working with analytics to assess performance and guide improvements.
- Experience using AI tools or automation to enhance productivity and content quality.
Benefits
- Remote work with a high-impact, AI-first culture.
- Opportunity to help customers scale growth across a large commerce ecosystem.
- Collaborative environment focused on measurable business outcomes.
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