Skills
Social media strategy
Content planning
Analytics and performance optimization
About the Role
Wizards of the Coast is seeking a Senior Social Media Manager to lead social media strategy for Dungeons & Dragons. This is a 1-year contract role for a social expert who can balance creative vision with hands-on execution—guiding campaigns from planning to publishing.
Responsibilities
- Own the social strategy for Dungeons & Dragons across relevant platforms
- Monitor trends, algorithm updates, and audience behavior to inform content decisions
- Plan, launch, and optimize campaigns that strengthen community engagement
- Collaborate with cross-functional teams to ensure brand-consistent storytelling
- Measure performance and use insights to improve reach, engagement, and growth
Requirements
- Proven experience leading social media strategy and day-to-day execution
- Strong understanding of platform trends, best practices, and engagement tactics
- Ability to translate insights and analytics into actionable content recommendations
- Excellent communication and project coordination skills
- Passion for storytelling and community-building in entertainment or gaming
Benefits
- Opportunity to work on an iconic global franchise
- Collaborate with passionate teams focused on community and creativity
- Contract role with clear ownership of social programming and outcomes
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