Skills
Product marketing
Go-to-market strategy
Monetization and pricing messaging
About the Role
Figma is hiring a Product Marketing Manager, Monetization to help teams understand, adopt, and grow with Figma. You’ll partner closely with Product Growth and Monetization to shape go-to-market strategy and craft customer-facing messaging around billing models, plans, and related updates.
Responsibilities
- Own go-to-market strategy for monetization updates, including positioning, messaging, and launch plans
- Develop customer communications that explain billing changes, plan benefits, and adoption pathways
- Support Organization and Enterprise selling motions by bringing new admin and governance capabilities to market
- Collaborate with product and sales stakeholders to equip teams with clear enablement materials and guidance
Requirements
- Experience in product marketing with a focus on monetization, pricing, or subscription go-to-market
- Strong understanding of customer communications and lifecycle/adoption messaging
- Ability to partner cross-functionally with product, growth, and sales teams
- Comfort working in a fast-moving environment with shifting priorities
Benefits
- Opportunity to influence how millions of people collaborate through design tools
- Work with cross-functional teams to drive customer adoption and revenue growth
- Collaborative culture built for creators and builders
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