Skills
Product Management
Ads Targeting
Audience Activation
About the Role
Roku is seeking a Senior Product Manager to help advance ads targeting and audience activation capabilities. You’ll join a fast-growing, public company focused on connecting viewers, publishers, and advertisers across the TV ecosystem.
Responsibilities
- Own product strategy and execution for ads targeting and audience activation features
- Partner with engineering, data, and advertising stakeholders to define and deliver roadmap priorities
- Translate customer and business needs into clear requirements, success metrics, and releases
- Drive cross-functional alignment to improve audience reach, relevance, and advertiser outcomes
- Iterate based on performance insights and feedback from internal and external partners
Requirements
- Proven product management experience delivering advertising or data-driven platforms
- Strong ability to work with technical teams and understand data/measurement concepts
- Experience defining product requirements, KPIs, and go-to-market plans
- Excellent communication skills and comfort leading cross-functional initiatives
Benefits
- Opportunity to impact a major streaming platform used by millions
- Collaborative culture where your work is directly valued
- Professional growth in a public, fast-moving organization
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