Associate Director, Paid Media (Hybrid) - Dallas, TX

About the Role

January Digital is seeking an Associate Director, Paid Media to help lead full-funnel paid media strategy and execution. You’ll partner with internal teams to translate insights into measurable performance improvements, supporting clients with thoughtful planning, optimization, and actionable analytics.

Responsibilities

• Own day-to-day and strategic oversight of paid media campaigns across the full funnel
• Guide planning, execution, and ongoing optimization to improve key performance indicators
• Turn reporting and analytics into clear recommendations and next-step actions
• Collaborate with cross-functional teams to align media strategy with broader marketing goals
• Support client success through strong communication, documentation, and performance reviews

Requirements

• Demonstrated experience in paid media strategy and campaign optimization
• Strong analytical skills with the ability to interpret performance data and draw insights
• Experience leading or mentoring teams and managing multiple priorities
• Proficiency with common paid media platforms and reporting tools
• Excellent communication skills and comfort presenting recommendations

Benefits

• Opportunity to work with a mission-driven team focused on client and community impact
• Support through WORKS and Well Works programs
• Collaborative environment centered on continuous improvement and actionable insights