Skills
About the Role
Integra Beauty is seeking an experienced, data-driven Director of Retention Marketing to lead our retention and lifecycle strategy. This on-site role is based at our HQ in Dania Beach and will help drive sustainable growth across our digital and retail channels.
Responsibilities
- Own retention and lifecycle marketing strategy across the customer journey
- Use customer and campaign data to identify opportunities, optimize performance, and improve key KPIs
- Develop and manage retention programs spanning online, mobile, social, and retail touchpoints
- Collaborate cross-functionally to align messaging, offers, and brand goals
- Continuously test, learn, and refine programs to increase engagement, repeat purchases, and long-term value
Requirements
- Proven experience leading retention, lifecycle, or CRM marketing programs
- Strong analytical skills with a track record of using data to drive decisions
- Experience managing cross-channel marketing initiatives (digital and retail)
- Excellent communication and leadership skills
- Comfort operating in a fast-moving environment and iterating quickly
Benefits
- Opportunity to help grow leading consumer brands
- Collaborative, innovation-focused culture
- On-site role based in Dania Beach, FL