Skills
Web growth strategy
A/B testing
Digital marketing analytics
About the Role
Fivetran and dbt Labs are building the data infrastructure layer that helps organizations move, transform, and trust their data. We’re looking for a Staff Web Growth Marketing Manager to lead strategy and execution for web-driven growth initiatives that improve acquisition, engagement, and conversion.
Responsibilities
- Own web growth strategy across key journeys, landing pages, and conversion pathways
- Partner with marketing, product, and design teams to plan experiments and optimize performance
- Use data and insights to prioritize opportunities and measure impact against growth goals
- Develop and refine messaging and content approaches that support funnel progression
- Coordinate execution with cross-functional stakeholders to ensure timely delivery and consistent quality
Requirements
- Proven experience in web growth, digital marketing, or performance marketing with measurable outcomes
- Strong analytical skills and comfort using analytics/measurement to drive decisions
- Experience running A/B tests or experimentation programs and translating results into action
- Excellent communication and collaboration skills across product and marketing teams
- Ability to manage ambiguity and drive projects from strategy through execution
Benefits
- Opportunity to work on mission-driven data infrastructure
- Collaborative environment across two leading companies
- Competitive compensation and benefits package (details shared during the hiring process)
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