Skills
CRM automation
Audience segmentation
Braze
About the Role
We’re seeking an analytical, results-focused CRM Manager to join our Product team. You’ll lead the execution and continuous improvement of CRM flows designed to convert leads and help existing patients better understand our services. Success in this role comes from using data-informed messaging strategies tailored to key patient cohorts.
Responsibilities
- Own CRM automation and campaign strategy, including creative development and iterative testing across email, SMS, push notifications, and in-app content
- Build and execute audience segmentation approaches to improve patient experience and strengthen messaging relevance
- Partner with the Data team to measure performance, evaluate effectiveness across tactics, and identify opportunities for optimization
Requirements
- Proven track record of meeting business goals through audience- and message-driven CRM execution
- Strong analytical mindset with experience measuring and improving campaign and automation performance
- Experience working with multi-channel CRM journeys (email, SMS, push, and in-app)
Work Location & Notes
- Onsite presence required in our New York City office 4 days per week
- No immigration support provided for this role
This job was curated and enriched by FindJobHere to help your search. Apply on the original website: job-boards.greenhouse.io.
Learn how it works.