Skills
Product Management
Ads Targeting
Audience Activation
About the Role
Roku is looking for a Senior Product Manager to help shape how advertisers reach audiences across the TV streaming ecosystem. In this role, you’ll partner with cross-functional teams to deliver targeting and audience activation capabilities that help advertisers engage the right viewers—at the right time.
Responsibilities
- Own product strategy and execution for ads targeting and audience activation features
- Collaborate with engineering, design, data, and sales stakeholders to define requirements and success metrics
- Drive roadmap planning, prioritization, and delivery through the full product lifecycle
- Analyze performance and customer feedback to improve targeting quality, activation outcomes, and user experience
- Communicate progress and tradeoffs clearly to internal partners and leadership
Requirements
- Proven experience as a Product Manager (senior level) delivering data-driven advertising or audience products
- Strong understanding of targeting, activation, and measurement concepts
- Ability to translate business goals into product requirements and measurable outcomes
- Experience partnering effectively with engineering and analytics teams
- Excellent communication and stakeholder management skills
Benefits
- Opportunity to work on high-impact products at a fast-growing public company
- Collaborate with teams that move quickly and value ownership
- Contribute to products used by millions of TV streamers
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